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Travel well. Choose well.

Wherever you land, the best itineraries leave room for clarity. Choosing sober curious options while you travel means staying present for the views, the conversations, and the mornings that follow.

FRE fits seamlessly into your destination, offering a wine experience that aligns with how you want to feel.

Find FRE near your travel destination using our store locator at the link in bio.
Where the conversation starts.

Moments like @createcultivate’s Future Summit are about sharing ideas, building connections, and creating space for new perspectives, including how we gather and celebrate.

FRE is proud to be part of that dialogue, supporting a more inclusive, modern approach to the wine experience.

Cheers to what’s next.
A favorite wellness shift from @autumn_gruber.

FRE keeps the ritual of a wine night in place while supporting how you want to feel the next day. Thoughtfully crafted from real California wine, it offers a balanced, full experience that fits seamlessly into your routine.

For nights that feel good in the moment and the morning after.

Find FRE in the wine aisle.
Bubbles, but make it spring.

Bright grapefruit, lime, and a touch of agave, finished with FRE Sparkling Brut for a crisp, refreshing pour that fits the moment.

FRE Sparkling Paloma
3 oz FRE Sparkling Brut
2 oz fresh grapefruit juice
0.5 oz fresh lime juice
0.5 oz agave
Top with club soda

Shake citrus and agave with ice, strain into a glass, add FRE, top with soda, and stir gently. Garnish with grapefruit or lime, optional salted rim.

Easy, vibrant, and made for spring sipping.
Fresh cucumber, fragrant basil, and a bottle of FRE White Wine. Meet your new spring entertaining staple. 🥒

Cucumber Basil White Wine Spritz:
1 bottle FRE White Wine
0.5 cups sparkling water or club soda
1 cucumber, juiced
6 fresh basil leaves
¼ cup lime juice
½ cup simple syrup, or to taste
Ice

Blend cucumber and basil with 8 oz of water, and strain into a pitcher. Add wine, simple syrup, and lime juice and stir gently to combine. Fill serving glasses with ice and strain the wine mixture evenly over each glass, leaving room at the top. Top with sparkling water or club soda. Garnish with a fresh cucumber ribbon and lime zest.
This is the pour that makes you slow down and actually enjoy the moment. 🍑 FRE Pinot Grigio, light-bodied with notes of lychee, stone fruit, apple, and pear. Crisp, refreshing, and completely alcohol-free.

Use our online store finder to find FRE at a store near you.
This National Picnic Day, we're reaching for the minis.🍊 

FRE Chardonnay, smooth and golden with notes of tropical fruit and crisp citrus, packed four to a box and ready for any sunny adventure. 

No corkscrew, no alcohol, no problem.
Mocktail Series with @colettecocktails, Part 2: Jalapeño Rosé Spritzer 🌸🌶️

Spring happy hour just got a little spicy. Colette is back with a bold, floral twist on your warm-weather pour.

Recipe
3 oz FRE Rosé
2 slices of jalapeño muddled with 1 oz lemon juice
½ oz green tea
1 egg white
Garnish with a jalapeño slice or an edible flower 

Save this one for your next spring gathering.
Everything we love about spring, in a glass. 🍑 FRE Chardonnay opens with fresh peach aromas and settles into rich stone fruit, ripe apple, and a crisp, tart finish. The wine experience, without the alcohol.

Use our online store finder to find FRE at a store near you.
Finally getting around to the essentials. 🛒 

Find FRE at Target, BevMo, Total Wine, and retailers near you. Link in bio to locate a store.
The crisp pour we reach for all spring long. FRE Pinot Grigio is bright, refreshing, and completely alcohol-free, simple as that.