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When you—or your guests—opt not to drink alcohol, Fre delivers a refined alternative to blasé sodas and flavored water. We craft our delicious, alcohol-removed wines for everyday enjoyment, whether you’re relaxing on the couch mid-week or hosting an elegant baby shower. Every sip of Fre reflects California’s acclaimed wine regions. We make our wine using traditional methods, then we carefully remove the alcohol, while preserving the wine’s delicate flavors. The result is the perfect wine experience—without the alcohol.


Every sip of Fre reflects the coveted vineyards of California’s acclaimed wine regions, from cool, coastal sites in Monterey County to the idyllic Mediterranean vineyards of historic Napa Valley. We make our wines using traditional methods to ensure exceptional flavor, impressive quality and true varietal character in the glass. Then, using the most advanced technology available, we carefully remove the alcohol, preserving the wine’s delicate aromas and flavors. The result is the perfect wine experience—without the alcohol.


We make our wines in world-renowned Napa Valley, where rolling hills and endless vineyards offer inspiration and remarkable fruit. Our sister winery, Sutter Home Family Vineyards, pours Fre daily at its historic Highway 29 tasting room in St. Helena. Here, you can taste our collection of alcohol-removed wines, stroll the picturesque grounds and immerse yourself in the Wine Country experience.

Our Wine Club

Ready to have Fre shipped directly to your doorstep? Join our wine club, and start enjoying the luxury of delicious California wine—minus the alcohol. As a member of our wine club, you’ll create a customized case of your favorite alcohol-removed Fre wines four times per year, and we’ll deliver your selections right to your home. We’ll also give you exclusive access to special, members-only pricing, and you’ll get 20 percent off any wines you purchase at our sister winery in Napa Valley, Sutter Home Family Vineyards.


Open daily from 10 a.m. to 5 p.m. for tastings and self-guided garden tours

271 St. Helena Highway (Hwy. 29) South

St. Helena, CA 94574

707-963-3104, ext. 4208
[email protected]